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Saudi Arabian Airlines is Launching a New Uniform But Don’t Expect Anything Revolutionary

Saudi Arabian Airlines is Launching a New Uniform But Don’t Expect Anything Revolutionary

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In 2020, Saudi Arabian Airlines will celebrate its 75th anniversary and the milestone couldn’t come at a more exciting time for the Kingdom. Within the last 12-months, Saudia Arabia opened up its doors to visitors for the first time with a new tourist visa as part of Prince Mohammed bin Salman’s wider plans to diversify the Saudi economy away from oil.

The Crown Prince’s pioneering and ambitious reform plans may well have been overshadowed by accusations of human rights abuses, the ill-fought war in Yemen and, of course, the murder of journalist Jamal Khashoggi but bin Salman’s ‘Vision 2030’ reforms continue at breakneck speed.

Saudi Arabian Airlines – or Saudia for short – has often been an overlooked Persian Gulf airline but it may soon be flying a lot more passengers to and from the Kingdom should bin Salman’s tourism plans go as planned.

So what better time to redesign the uniforms of the cabin crew that are so often the face of the airline. Inspiration for the designs came from Saudi Arabia’s culture and landscapes, according to a statement from the airline. The final look combines the heritage, colours and identity of the Kingdom, it continued.

The biggest change, however, is the addition of a new skirt option for female cabin crew. When many airlines are finally introducing pants options for cabin crew, this will be the first time that female crew will be able to show off their legs.

The new-look was recently put to the test on a recent flight from Jeddah to Paris, France, with an initial focus on in-flight team members. New uniforms for ground-based staffers will follow later this year.

Saudia could be set to roll out the new uniform within the next few months and more information on the redesign should follow shortly. What do you think of the new look?

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